The Guiding Brands Podcast
Latest Episode

Understanding Why People Give Part 2

Why emotional marketing—and authentic storytelling—bring donors and customers back, again and again. In this value-packed episode of The Guiding Brands Podcast, host Karen Vick sits down with marketing leader Adam Ortman to r...

Play Latest Episode

Recent Episodes

Nov. 12, 2025

Understanding Why People Give Part 2

Why emotional marketing—and authentic storytelling—bring donors and customers back, again and again. In this value-packed episode of The Guiding Brands Podcast, host Karen Vick sits down with marketing leader Adam Ortman to r...

Listen to the Episode
Oct. 30, 2025

Understanding Why People Give Pt. 1

In this episode of The Guiding Brands Podcast, Chief Guide Karen Vick welcomes Adam Ortman — consumer psychologist, CEO, and founder of Kinetic 319 Marketing, a Denver-based marketing and advertising agency rooted in consumer...

Listen to the Episode
Oct. 20, 2025

Why Podcasting Is the New Brand Superpower Part 2

In this motivating episode of The Guiding Brands Podcast, Chief Guide Karen Vick welcomes Christine Blosdale: podcast strategist, media coach, and author of Podcastonomics . Christine shares practical tips for starting a podc...

Listen to the Episode
Oct. 16, 2025

Why Podcasting Is the New Brand Superpower Part 1

Welcome to a new season of The Guiding Brands Podcast! Chief Guide Karen Vick is joined by Christine, a branding and authority coach known for her dynamic personality, 25+ years in media, and expertise in broadcasting and bus...

Listen to the Episode
Feb. 21, 2025

Monetize Your Expertise: A Guide to Knowledge Commerce with Nicole Jo…

Episode Overview: In this enlightening episode of The Guiding Brands Podcast, Chief Guide Karen Vick is joined by Nicole Johnson, the multifaceted founder of Digital Made Simple. They dive into the fascinating world of knowle...

Listen to the Episode
Feb. 6, 2025

Unveiling Your Brand's True Fit with Damion Parsons

In this insightful episode of The Guiding Brands Podcast, Chief Guide Karen Vick sits down with Damion Parsons, the Founder of Size Wise Closet Coach. They discuss the intersection of marketing, technology, and personal styli...

Listen to the Episode