Join host Karen Vick on The Guiding Brands Podcast as she chats with Steven Sued, founder of Four Quarters agency, about the key strategies for strong brand messaging. They discuss the importance of curiosity in marketing, successful campaigns like Tony Bands, and trends such as maximalist design and storytelling on social media.
Steven shares practical advice for small business owners on how to measure brand impact using A/B testing and customer data. They also discuss the role of AI in branding, and get insights into packaging design and maintaining a consistent message across various platforms.
This episode is packed with clear, actionable tips from an industry expert for anyone looking to refine their approach.
📋 After watching, consider these action steps
- Reflect on your brand's unique message and its consistency.
- Experiment with AI tools to enhance your creative processes.
- Engage with your audience through authentic storytelling.
📇 Stay in tune with our guest
- Steven Sued's professional website: https://fourquarters.agency/ 🎨
- Follow him on Instagram: https://instagram.com/steven.suede 📸
- Connect with Steven:
https://www.linkedin.com/in/stevensued/ 🤝
🎧 Revisit this inspiring conversation:
- Watch the previous conversation, "The Power of Influence: How Your Reputation Shapes Your Brand:"
https://youtu.be/EA_ub7MRHvA?si=ADppq9AXNvAsVyP3
- Listen and learn with The Guiding Brands Podcast: https://www.guidingbrandspodcast.com/the-power-of-influence-how-your-reputation-shapes-your-brand/ 🎧
📌 And remember, branding is not just what you do; it's the story you tell. Until next time, keep guiding your brand to new heights with Karen Vick! 🚀
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