This episode is perfect for small business owners and marketers eager to optimize their marketing efforts without overspending.
In this episode of The Guiding Brands Podcast, host Karen Vick chats with Leandra Nisbet, founder of Stingray Advisory Group, about optimizing marketing budgets for small businesses. Discover valuable tips and tools to revolutionize your budgeting approach and attract more customers.
Key Points:
- 💡 Introducing the Stingray Marketing Budget Tool: Simplifies budgeting, tracks spending, and makes informed decisions easier.
- 📊 Importance of an Accessible Budget: Leandra emphasizes affordability and ease for small business owners.
- 💸 **Organic vs. Paid Marketing**: Understand ROI and be willing to invest strategically.
- 🧠 Proactive Budget Management: Use historical data for future budget planning and avoid reactive spending.
- 🏁 Starting Small: Leverage small, consistent steps to build better budgeting habits.
- 📅 Conversion Timelines: Tailor strategies for B2C (faster conversions) vs. service-based businesses (more touchpoints).
- 📈 Track and Adjust: Stay on top of your numbers to avoid overspending.
Connect with Stingray Advisory Group for transformative support.
- Website: https://stingrayadvisorygroup.com
- Instagram: @stingrayadvisorygroup
- LinkedIn: https://linkedin.com/company/stingray-advisory-group
- Facebook: https://facebook.com/stingrayadvisorygroup
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