Nicole Johnson, founder of Digital Made Simple and recently featured in Who’s Who in Black Charlotte, shares her remarkable journey from a chemical engineer to a digital marketing and branding strategist. Together with host Karen Vick, they delve into the world of knowledge commerce—what it is, why it’s booming, and how entrepreneurs can leverage it to generate a lucrative income stream with minimal overhead and high potential.
Whether you’re new to online courses, webinars, and masterminds or looking to enhance your existing services, this discussion is designed to provide actionable strategies and inspiration. Nicole offers invaluable insights into marketing effectively, choosing the right platforms, and overcoming common mindset challenges that often stand in the way of launching successful knowledge products.
This episode is packed with real-world examples and practical advice, making it an essential guide for any entrepreneur looking to monetize their expertise.
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Listen now and take the first step towards turning your expertise into a thriving business!
For more episodes and resources, visit https://guidingbrandspodcast.com.
